Build-A-Bear Workshop 55 Parsonage Road, Edison, NJ 08837

"The staff was very welcoming and super friendly. To be honest, I was a little disappointed with the quality. With all the technology upgrades today. We didn't realize until we left that one of the bears opened and closed its eyes but had a delay in speaking. The volume on both of them are so low that you can barely hear them. The only option to record is in the middle of the store with all the background noise. They should have other forms of recording. My children don't care or notice the difference because they are little, but with the amount of money you are spending, I think they need some upgrades. They did have some cute options and many choices. I wish they would have some of the upgraded character that are on TV today, like spidey and such. They had Paw patrol and bugs bunny."

"We went to build a bear right before closing and my daughter is very indecisive. A girl named Alyssa was amazing! She took her time and didn't make us feel rushed. She new all of the characters names , helped her make decisions when she couldn't. I am so happy we got her to help us!"

"We showed up to the store with 10min before closing and the gate was down. The staff said they close the store early. We were very sad because we brought my son on his first birthday and wanted to get him a bear. It was very disappointing."

"Darn, for not coming up with this brilliant business model myself! That said, Build-a-Bear is everything it promises to be: a fun experience for children and for anyone who might enjoy the comfort of a personalized stuffed animal. Have taken my children here, as well as purchased gifts from here/online for both children and adults. The 3, 4, 5, and 8 y/o children I've brought to "BAB" have all enjoyed the process of creating a new stuffed creature immensely. For example, on our last visit, our 2 children chose 1 tye-dyed frog and 1 tan rabbit. Other items from the vast choices include Chase the German Shepherd (from Paw Patrol t.v. show), a honey bee, classic teddy bears, an axolotl, Star Wars characters, Harry Potter characters, and SO much more. *pictured* The trademarked characters all have corresponding clothing and accessories to match. Kids loved so many of the stuffie options that it will be easy to pick birthday gifts this year. After choosing their stuffies, a BAB employee then encouraged our children to press the stuffing pedal as she stuffed the empty toys with batting from a large decorative stuffing cylinder in the store. She then asked both children to hug their stuffies to see if they were full enough. Kids then made a wish on a (free) small plush heart that went into their individual babies. *cylinder & hearts pictured* Other options besides the free heart: heart with recordable sound/voice, heart with pre-set sound. Stuffies are sewn closed, so replacement easiest if brought back to store. Once closed, our children chose some items from a 'bear-rage' (I mean, barrage!) of clothing, accessories, furniture, and even vehicles. Such items include sunglasses, pajamas, Light Sabers (Star Wars accessory, with light & sound, complete with loop so stuffie can hold it), and a bear-sized futon. The last stops are to create a birth certificate for one's toy, and then to pose for photos with the new friends (your own camera). The online app is easy to search through. Often deals online and coupons available via the BAB Club. Online customer service chat is always helpful. Overall, I highly recommend this experience for children. Removed 1 star for the expense of this merchandise (seems excessive, in my opinion)."

"This was our first time going & my girls loved it! We're definitely going back. We were in there for a long time picking & choosing & the staff was sweet & great every step of the way. The way they interacted with the customers was great & it was busy when we went. Thank you! ⭐️⭐️⭐️⭐️⭐️"