Paradox at PeCo 248 Cooper Street, Memphis, TN 38104

"A Gem of Unique Treasures! From the moment you step through the door, you're transported into a world of awe-inspiring discoveries and one-of-a-kind treasures. What sets paradox apart is its unparalleled collection of unique items. Whether you're searching for a statement piece to adorn your home or a special gift for a loved one, this store has something for everyone. From handcrafted jewelry to vintage decor and quirky gadgets, each item tells a story and holds a sense of charm that is hard to find elsewhere. The ambiance of the store itself is inviting and enchanting, with every corner offering a new delight to uncover. The friendly and knowledgeable staff are always on hand to guide you through the eclectic array of products, sharing stories and insights that add to the overall experience. In a world filled with mass-produced goods, paradox stands out as a beacon of individuality and creativity. Prepare to be inspired, delighted, and captivated by the extraordinary treasures that await you within its walls."

"Everyone loves this store!! Great ambience, and the inventory rotates all the time. I swear it’s a different store every time I go. Find things here you won’t find anywhere else!"

"This store is beautifully decorated and packed full of all the fun and witchy things you could ever want. There is a little of a lot of different things here: jewelry, home décor, kitchen ware, tarot cards, stationary, stickers....the list could go on and on. The prices here are on the higher side but everything seems to be high-quality. Easily a gorgeous spot to just visit and soak up the vibe or get some décor inspiration for your own space."

"I made my first visit here with my husband today, and I can honestly say this is the best, most beautiful and unique store I have ever seen. That’s saying a lot because shopping for tasteful oddities is one of my special interests and I’m a dedicated hunter. I loved every single item in the room, the way it was laid out, decorated, and merchandised; it smelled fantastic (their own signature scent, which they have for sale in multiple formats). Whoever does the buying is a genius. The staff was lovely and warm. I’m only sorry I can’t send in every person I’ve ever met because I don’t live here, but I’m sure I’ll make up for that just fine all by myself. I can’t stress enough how awesome this place is. If you love leather bags, jewelry, things that smell good, things that speak to your spirituality, are felted, printed, embroidered, knitted, crocheted, beaded, tooled, artisanal, or that make you laugh, do yourself a favor and visit Paradox."

"This place is absolutely the best eclectic store in Memphis. The owner Fannie is very friendly and very helpful with all of her items for sale. Put this store in your top five places to visit when you come to Memphis. Or definitely come here if you live close. Totally worth it."