Museum exhibit in Banner Elk, North Carolina

Welcome to the Land of Oz Gift Shop & Museum located at 2669 Beech Mountain Parkway in Banner Elk, North Carolina, United States. This store is not just any ordinary gift shop - it is a magical place where you can experience the wonder and excitement of the Wizard of Oz. Every year, the Land of Oz hosts the annual Autumn at Oz Festival, one of the largest Wizard of Oz events in the world. During this three-weekend event, you can meet beloved characters such as the Scarecrow, Tin Woodman, and Cowardly Lion as they perform for you on your journey to meet the Wizard. Be on the lookout for the Wicked Witch and her Winged Monkeys, as well as other favorite characters from the classic story.