Top 30 Best Affordable outerwear in London

“I purchased a shirt here recently and was met with exceptional service from a gentleman who was quite friendly and assisted me in picking out the right size and fit even though I was in somewhat of a rush. The shirt itself is also of good quality and I was able to pick it up for a very reasonable price.”

“Bought a LOVELY tunic blouse from this company - came from the UK to the US in record time. Blouse fits very well and I have received myriad compliments on it. Excellent experience with this company.”

“Delighted with the quality of the toys, clothes and furniture bought from the shop over the years.”

“I have been shopping at pebbles for just over a year, I always go there to get my daughters holiday clothes and trackies for the winter. The staff are always super helpful when it comes to sizing, I needed a dress for holiday and the size wasn’t available in store the ladies kindly ordered it for me and I had it within two days, they always go above and beyond for their customers which is rare to find in most shops!”

“Very friendly helpful staff giving me good advice. Love yours clothing.”

“Quality is just amazing as well as customer service.”

“Samira (Sam) from the river island Romford store was very helpful in my recent purchase. She looked up the right sizes online and backstore and with her help I got my perfect beige jacket... best regards Archana Nehra”

“One of her favourite shops , even on holiday she will head straight to H&M , UK , Spain and Canada trying to get a full set”

“Excellent service from young lady on the till. Helped with gift receipt for our son and explained exchange options if needed. Good service.”

“I recently visited Primark and was thoroughly impressed with my experience. The store was well-organized and easy to navigate, making it simple to find exactly what I was looking for. The prices were incredibly reasonable and I was able to find a variety of stylish and trendy items at a fraction of the cost compared to other retailers. The staff was also friendly and helpful, answering any questions I had and offering suggestions. I left the store with a number of great purchases and I will definitely be returning soon. If you're looking for affordable fashion, I highly recommend checking out Primark.”

“Its a shame its small and should have more kids choice but I love their fashion wear.”

“Lovely shop, lovely clothes, lovely owner, lovely prices”

“Great shop for all your mens grooming needs. Great staff very helpful”

“This is my absolute favourite to buy from for my little baby boy Timothy! He looks so dapper in all the different outfits. Keep up the good work Marcia :-)”

“Excellent range of clothing and customer service is fantastic.”

“Popped into Kidz Zone to buy a suit for my son on 24th July 2021. Good selection of clothes for young children. What struck me the most was how helpful the staff members are. Asking questions then making good suggestions. Highly recommend these guys, and I’ll definitely be going back.”

“My twins have some lovely bits from Baby Threads. They are always so welcoming & friendly and they love seeing my girls! Highly recommend a visit, they are lovely. Xx”

“I have ordered many things and have always been happy with the order and the service and all the communication ❤ fantastic business and very happy with everything always ⭐ wish I could give more than 5 stars ⭐⭐⭐⭐⭐”

“Ordered some witty Chalfont St Peter themed items for Christmas (eg. "London, Paris, Chalfont" sofa cushions. They arrived promptly and beautifully packaged. Thoroughly recommended.”

“The trouble with this store is the location. Nothing to see at ground level, just an up escalator and a flight of steps....but let curiosity get the better of you and WOW there is sooo much stock up on that 1st floor. Yes I know that the cynical would say '50% off' means it was overpriced in the first place but this is genuine, branded sportswear and equipment. No hesitation in recommending.”

“I have been using these since my baby was born, really pleased with the quality and the fact that the nappies won’t still be decomposing in 300-500years! I also had a problem with my monthly subscription being delayed due to the couriers, I contacted Kit&Kin who arranged for 3 packs to be posted out next day delivery so I wouldn’t be without for the weekend. Will always recommend!!!!”

“Thank goodness this shop opened when Woolworths closed. Great to have a shop in The Broadway you can walk around. Good choice of things....clothes...food...animal goods...household items...wool...and the Balloon addition...”

“What a great little shop this is! An eclectic mix of gifts and fashion hidden in a rather unexpected place, if you are nearby it's well worth a ganders. Frankly I think it might even be worth a special trip!”