Sugar Beach Bake Shop - Kihei 61 South Kihei Road, Kihei, HI 96753

"The malasadas here are fresh and delicious. We ate the Ube malasada before getting a picture, and it was definitely our favorite!! The non filled malasadas are fried up fresh each order, but the wait time was worth it!! The banana bread is a must try too."

"Wow oh wow! My favorite thing was the liliko key lime pie! Get it and don't think twice! I also enjoyed the malasadas! It smelled really delicious inside and you will have a hard time making a decision. Staff is super friendly and warm! Cashless payments only! Lots of savory and sweet items. Don't forget about the coffee. Plenty of parking. Can get busy! Highly recommend."

"We went twice on our trip! Malasadas one day and pies the other! We have been here many times but never had the Malasadas! We stopped early in the morning on our way to West Maui on a day trip from Kihei. They were absolutely delicious and I think we decided perhaps our favourite on the island! The staff was really friendly and loved our choices! We had the lilikoi and coconut ! They were both amazing!! We didn’t plan on eating two each but they were too good not to! The ube sounded intriguing as well! They only take credit card! We had the pies the other time! The lilikoi was by far our favourite! We will be back!"

"We wanted to try the malasadas and went to this bake shop after a quick google research. The first time we arrived after 12 o clock and they were already completly sold out. We felt that the lady even chuckled a bit when we wanted to order malasadas that late. We took a small mango cake which was ok, but nothing compared to a banana cake we had at another place! Next day we arrived at 9 o clock and there was already a line waiting infront of the shop. After 10 min we got the malasadas (4pieces) and they were good. Nothing special though! Based on the reviews the expecation was way higher. Maybe we are used to very high swiss bakery standards (?)... Its like a not very sweet berliner, less sugary. Somehow not worth the hype, sorry. The service was alright, they were fast and friendly."