The General Public

"Such a beautiful store! A lovely curated collection of the kind of clothes that you could keep for years. Elevated basics that are such good quality. Allison also has a house line of her own clothes! You couldn’t ask for a kinder shop owner and it always a pleasure to visit her store. Highly Recommend!"

"The General Public not only has the best items for sale, it also has the best feeling. The owner is so incredibly nice and welcoming. She has obviously spent a lot of time curating the space and picking out each item she wants to sell. She does a great job of finding well crafted clothing and home goods . Plus, she knows so many awesome things about Missoula that she is happy to share. I always find something I need when I stop by."

"Incredible products! I look forward to whenever I am able to make my way to this lovely little business. Along with their amazing variety of products, what puts this store head and shoulders above the rest is the incredible customer service. Such a kind and welcoming atmosphere"

"Allison at the General Public is one of the kindest, goofiest and easiest people to be around that I know. She loves what she does and loves working to provide 5 Valleys shoppers, as well as the online community, with something new and interesting that they can't get just anywhere. Things that will make a person more confident and comfortable, whether that be in the garments they wear or the space they are curating to live/work in. Not to mention she is commitment to finding good, ethical brands that you want to support and see thrive in a community like ours. You should go take a look at what she's got!"

"Beautiful items, beautiful store! Missoula is a halfway meeting point for me and my friend, and our first stop is always the General Public. Last time we visited in March, the Owner, Allison remembered us from our day trip from the previous fall! She is so kind and you can really see all the care and love she puts in her store!"