Raff and Friends
4545 Transit Road, Williamsville, NY 14221
Hours open
Monday:
10:00 AM - 6:00 PM
Tuesday:
10:00 AM - 6:00 PM
Wednesday:
10:00 AM - 6:00 PM
Thursday:
10:00 AM - 6:00 PM
Friday:
10:00 AM - 6:00 PM
Saturday:
10:00 AM - 6:00 PM
Sunday:
12:00 PM - 5:00 PM
Photos
Location & Phone number
About the Business

Welcome to Raff and Friends, a locally owned toy store located in the Eastern Hills Mall in Clarence, New York. Our store offers a wide variety of quality educational toys, strategy games, puzzles, and more for the whole family to enjoy. Owner Kim Nelson is dedicated to providing products that promote child development, education, and character building.
At Raff and Friends, you can find a range of toys from leading toy companies, including items such as chimpanzees, horses, pride lions, French bulldogs, and teacup yorkies. We also offer Webkinz Next, a modern 3D redesign of Webkinz World where players can interact with new features and gameplay mechanics.
Whether you're looking for a fun new game or a special gift for a child, Raff and Friends has something for everyone. Visit us at the Eastern Hills Mall today to explore our selection and meet the author of Raff's Magic Touch books, Kim Nelson. Don't forget to check out our website for more information and updates on our new location opening soon.
Reviews
"I am not sure why this owner went into the toy store business. If she could put a sign outside her store (amongst the 15 other signs) saying NO CHILDREN she would in a heartbeat. Toys and children are symbiotic and she wishes to never have a child step foot in her store. So sad, I’m not sure how she is still open with how many customers voice how uncomfortable they are there. She definitely has OCD and can not have one thing out of place. It’s too bad she has very good toys, but I will gladly give my money to another local business (Clayton’s) that let my children play with their toys and are warm and welcoming. This lady is so cold, and she is not afraid to let you know. I have gotten in verbal altercations with her every time I go into the store."
"We shop at this toy store on a regular basis and absolutely love it! They have the best selection of Bruder trucks and Playmobil sets and prices are on par with or even beat Amazon on a lot of them. Other stuff is marked up (like Melissa and Doug), but the majority of stuff we've bought has been reasonably priced. The Playland area is perfect for toddlers and young kids with lots of pretend play stations plus plenty of seating for parents/caretakers. They've had health and safety protocols in place even before the pandemic that are based on practices at the National Museum of Play. We love coming here to shop and play and I enthusiastically recommend this store to anyone shopping for their kids!"
"I took my son to the store this morning. The owner was very pleasant, the store and play area were clean and welcoming. My son really loved all the play stations, and the toy selection. Great for an hour or two of imaginative play. I appreciated that the adults could both play and also sit back and watch. Other similar play places don't always offer adult seating and it was welcome at times today."
"Shop here if you want to deal with the most awful rude owner around. Besides being rude she will follow you around while you shop and make you feel uncomfortable. Definitely should not own a kids toy store and they are so over priced. Clayton's on main street in williamsville has better prices and FRIENDLY staff."
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