Principal Financial Group

Welcome to Principal Financial Group, your trusted financial partner located at 523 7th Street, Huntington, West Virginia. We understand that navigating the world of finance can be complex, and we're here to help you protect what matters most. Whether you're looking to safeguard your life and income or plan for a secure retirement, our tailored solutions are designed to meet your unique needs.

In times of market volatility, it's crucial to stay focused on your long-term goals. We offer guidance on protecting your loved ones and managing your finances so you can confidently move forward. By dedicating a portion of each paycheck to significant goals like retirement or education, you can build a more secure future.

At Principal Financial Group, we believe in the power of informed investing. Our Principal® SimpleInvest portfolios primarily consist of our own products, including mutual funds and ETFs, and are designed to help you meet your financial objectives. However, it's essential to remember that all investments carry inherent risks, and past performance does not guarantee future results.

For those planning retirement, we provide insights into the challenges you may face and offer practical steps to help your money adapt as life changes. Our Retirement Wellness Planner and Retirement Wellness Score offer educational insights to aid in your decision-making process, though they are not intended as financial plans or investment advice.

We proudly offer insurance products through Principal National Life Insurance Co and Principal Life Insurance Co, along with plan administrative services. Securities are offered through Principal Securities, Inc., and independent broker-dealers, ensuring you have access to the resources you need.

Explore our resources and connect with a local partner to achieve your financial goals. For more information on our services, fees, and potential conflicts of interest, please refer to the Form ADV for Principal Advised Services, LLC, and other applicable disclosures.

Trust in Principal Financial Group to guide you on your financial journey and help you live well today and in the future. Visit us in Huntington, WV, or contact us to learn more about how we can support your financial well-being.