Alchemy 1024 20th Street South, Birmingham, AL 35205

"I love the pair of shoes I got here. The store is clean, inviting, and well stocked with stylish, quality shoes. The staff is amazing; Ace is super genuine and knowledgeable. The store is conveniently located behind Panache in 5 Points. If you’re looking for a new pair, please check them out!"

"Amazing spot. Great vibe, great merchandise, great community. Best selection of shoes and apparel in bham. Try a community run with them Tuesday nights at 8pm!!"

"Love Ace and the team. They've brought so much clout to Birmingham with streetwear that would have not been repped here otherwise! They had Off White early on and get dope sneakers. I particularly love when they host community events, open to everyone. Fashion talks and music and good vibes."

"If you have not been to this store I highly suggest you go. I have lived in 10 different states and been to countless sneaker and clothing boutiques. Alchemy carries the clothing and shoes you will NOT find on the Nike, New Balance, Ice Cream, Puma, etc. official web sites- they get the drops you can not find anywhere else. There is NO ego when you enter Alchemy. If you know NOTHING about shoes or their clothing lines they will take the time to talk to you about all of the products they carry. The staff is extremely knowledgeable about artists, releases, clothing lines, etc. They will always treat you like you are the most important person in the store. They will listen to you... that ALONE says a lot about a "boutique store." The staff will ask what type of style, brand, color, size, anything that you are into, and point you in the right direction of what might interest you. The pricing is EXTREMELY fair. The fact that Birmingham has such an AMAZING store like this is beyond words. It is located in the heart of 5 points, and there is FREE parking in back. Don't take it from me, go check it out. This is THE MOST GENUINE boutique I have EVER been to. I honestly can not say enough good things about Alchemy."