LX 1204 Jewelry Inc. 1204 Broadway, Manhattan, New York 10001

"BIPOC!!! Imagine my surprise people of color when I purchased here multiple times referred multiple people here and upon my last visit, I was harassed at the door being forced to give my phone number in order to visit the store. It was my favorite store to get jewelry from and my favorite place to refer people, now I shop other places on the block. It’s unfortunate because the staff is predominantly women of color and deserve the commissions, but the harassment that they have to put other people of color through is absurd it’s 2023"

"Price is good but didn’t appreciate being constantly followed around and they don’t take card"

"I love buying my silver from LX Jewelry Inc. I am a lifelong Client of the owner Kevin. He's such a nice gentleman, I met him and begun to buy from him when he had his small location a stand in Chinatown during my high school years and have been blessed to continue to purchase from him even today. I've been buying from him for 28 years now. There is no other jewlery store I'd purchase from. His sterling silver is genuine 925, great quality, and the the jewelry will not lose its shine as long as you clean it. I don't buy to sell it's actually my jewelry and believe me I use it all. His employees are pretty helpful few pleasant and some I rather stay away from. My go to girl that always helps me is the Spanish Dominican girl whose name i don't remember, always greeting you with a smile and so helpful. Will always purchase from here because of the quality of the items. If you want real 925 silver then this is your place for quality jewelry for your retail businesses."

"Racist and horrible business owner! Why do these type of businesses exist especially in a very diverse city such as New York. If you don’t want “certain people” to shop at your business, move your business to the area where you want “certain people” to shop at."

"Owned by a racist. My sister and I were shopping here (mind you, my mom was buying nearly $500 of merchandise from this bastard), he pointed us out and kicked us out for browsing. We were banned, just for being brown. Thanks, old guy. You rock."