K&B Sportswear 154 Main Street, Northborough, MA 01532

"Customer service is wonderful. It's smart to call before you go, they will ask details about your swimmer and can give you an idea of size/style/price before you shop. They are incredibly helpful and knowledgeable about sizes and styles and what would work best for your swimmer. The owner also encouraged me to buy the cheaper suit; she is not just trying to sell the most expensive product. I highly recommend this shop."

"Great customer service. I am a new parent when it comes to the swim world. I brought my daughter into the store not knowing what to expect. They walked us through everything that she needs. And I compared prices after I got home, only to find out that they were actually cheaper than their competitors. Wish every experience was as pleasant as this."

"Drove 2 hours because they said they had the techsuit model I was looking for. I get there and it’s the wrong model...not the suit I wanted. Tell me they can match the price of my team discount only to then say no they can’t bc it’s too much of a discount. I had to buy the suit out of desperation because the other store would have been closed by the time I got back. What ever happened to customer service and making the customer happy after a huge mistake? Won’t be back."

"Their prices are fair and suits cost less than competitors'. A Dolfin brief is $5 less than elsewhere. Their shipping is comparable to other online retailers."

"Excellent guidance in fitting suits and goggles, especially tech suits. Yes, they are expensive and their merchandise can be found at online sites for less but you are also paying for their assistance."