Nature Baby

Welcome to Nature Baby, a clothing store located at 14 Melrose Street in Auckland, New Zealand. As a family business, we started Nature Baby with the goal of providing pure organic essentials that nurture both you, your baby, and nature itself.

We understand the importance of creating a pure and chemical-free world for our children, and we know that other parents share this desire. That's why our clothing is made of organic cotton and merino, without the use of harmful chemicals. When you dress your baby in our clothes, you can be confident that nothing but pure goodness touches their skin.

At Nature Baby, we are committed to offering well-made products using the best materials available. We search high and low to find materials and fabrics that meet the changing needs of your baby, ensuring that only the finest quality products make it to our store.

Our focus is on creating classic and practical styles that become everyday essentials for your baby. We believe in providing only the essentials that you truly need, without overwhelming you with unnecessary options.

Not only are our products soft on your baby's skin, but they are also gentle on the world. We take pride in producing our clothing and products in a way that cares for the earth and its workers. When you choose Nature Baby, you are making a conscious choice to support sustainable and ethical practices.

Looking for the perfect gift? We've got you covered. With our Nature Baby gift registry, you can ensure that your friends and family receive exactly what they want and need for their little ones. Share your registry with your loved ones and have all the essentials ready for your baby.

We also offer expert advice to help you navigate the early stages of parenthood. Libby Cain shares her top tips on how to help your newborn into a relaxing slumber, and our friend Luka McCabe, a registered nurse, midwife, and nutrition consultant, provides guidance on introducing your little one to food.

And for expecting parents, we understand the excitement and nerves that come with packing for the hospital. That's why we offer a range of essential items to make your hospital bag preparation a breeze.

At Nature Baby, we are passionate about providing pure, organic, and sustainable products for you and your baby. Join us on this journey and let us nurture your baby, your family, and nature together.