Serendipity Boutique of Madison

"We were looking for a dress for my 10 year old granddaughter for a father-daughter dance. They only had two dresses in stock. One fit perfectly and was an amazing price. Honestly she could have charged us five times more and I would have paid it. We had been in a different store and my 85 year old mom who just had a stroke this week needed to use the restroom and the previous store refused to allow her to use the restrooms. We stopped in Serendipity and she was more than happy to let mom use her restroom."

"I LOVE going to Serendipity for their new styles! I've gotten many items that have made me go back even twice in one week! From a graphic Simply Southern shirt to multiple Dolly parton things, I can't get enough of this store! 100000% recommend"

"The salesperson was extremely nice and helpful. The store was neat and very clean. The assortment of items was well rounded."

"We rented our son's prom tux at Serendipity and they rivaled and beat most prices out of Louisville. They were professional and very helpful and flexible. The tux fit beautifully and looked so sharp! I would highly recommend them for your bridal and prom needs."

"Very nice shop! Grandma was able to sit comfortably while daughter tried on several beautiful prom dresses."